Our brains recognize stories with memorable patterns, making them more personal to us. When we consume uninteresting information, our brains simply translate the words into meaning. However, when we hear an interesting story, our brains undergo a dramatic change. The processing part of our brains is activated, often making us feel as if we were in the story ourselves. When we experience a good story, the information becomes far more memorable. The book emphasizes having students create stories, letters, and speeches to allow the content material to better comprehended, remembered, and recalled.
